Log in  •  Sign up  •  Mon, Dec 1, 2008 4:58 pm Pacific Time

Chocolate Billboard: Inventive Marketing

Posted April 8th, 2007 by Michelle

The website Nothing to do with Arbroath shares a unique way of promoting a chocolate makers wares, a real edible billboard made with 860 pounds of chocolate.

The Easter creation, a world first, was made of 10 chocolate bunnies, 72 giant chocolate eggs and 128 chocolate panels, each weighing 2kg.

The billboard took three months to plan and 300 hours for the team of 10 to build and was expected to last a week but alas was devoured by Londoners in less than three hours. (Source and photos at BBC)

Inventive marketing? What do you think? 

 

RSS Feed Subscribe to our feed

Here's some good reads:

READ: How To Have The Best Thanksgiving Ever!!
READ: 2008's Most Weird and Wacky Vending Machines
READ: 5 Cool, But Fishy, Aquariums
READ: Big Rig Jig Art

For the holidays:

READ: Great Gadget Gift  Ideas for Grandparents
READ: The 11 Best Toys of 2008 : Toy Industry Awards
READ: 10 Best Gifts for Your Dumbest Friends
READ: 10 Must Have Gadget Gifts for Techies Over 40
READ: Great Gadget Gift Ideas for Moms
READ: Top 10 Best Geeky Gifts for 2008

If you like our stuff, will you please add us to your blogroll?

Filed under
Comments

Brillant idea to allow

Submitted on April 8th, 2007 by Anonymous (not verified)

Brillant idea to allow people to eat the advertisement.    


Post new comment

  • Allowed HTML tags: <a> <em> <strong> <cite> <code> <ul> <ol> <li> <dl> <dt> <dd> <p> <img> <sup> <br> <sub> <u> <strike> <b> <i>
  • Lines and paragraphs break automatically.
  • Web page addresses and e-mail addresses turn into links automatically.

More information about formatting options

5 + 0 =
Solve this simple math problem and enter the result. E.g. for 1+3, enter 4.